Company
Thuba is a forward-thinking startup focused on empowering consumers to efficiently manage their self-generated energy through innovative home batteries. Rooted in values of quality, reliability, and sustainability, Thuba provides households with solar panels a dependable and eco-friendly energy solution. Their mission is to contribute to a sustainable future by offering modern, affordable, and professional energy management options.
Overview
Thuba sought to redefine its brand identity to reflect better its mission of providing efficient and sustainable energy solutions. The goal was to create a visual identity that conveys trust, innovation, and a sense of home.
My contribution
Product strategy
Product design
Brand Identity
Competitive Research
Webdesign
Payment Flow
Ordering flow
The team
The Owner
UX Design
Ship sites with style.
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How to design an intuitive mobile menu highlighting brands and improving navigation?
Thuba needed a cohesive brand identity that would differentiate it in the competitive renewable energy market. The challenge was to encapsulate the company's values and vision into a logo, color palette, and typography that resonate with its target audience.
